CORPORATE BAR CASE STUDY
Nike needed a premium mobile bar for their local charity partner Outrunners Academy to host their graduation celebrations at the Nike head office in Kings Cross London and they chose our sustainable service. The Outrunners Academy is an inclusive and ethnically diverse women's running group that trains members to complete their first half or full marathon. For this inspiring graduation celebration we provided high volume hospitality as our expert team rapidly served 300 prepaid cocktails and mocktails keeping guests refreshed throughout the party. We also delivered premium brand integration by seamlessly displaying custom Outrunners and Nike branding across our immersive digital bar screens which elevated the entire event experience. Finally every drink served generated verifiable ESG impact creating measurable social and environmental benefits that align perfectly with corporate sustainability goals.
1 VULNERABLE STAFF EMPLOYED
4 CHARITIES SUPPORTED
100 TREES PLANTED
5 UN GOALS CONTRIBUTED TO
THIS EVENT DONATED TO 4 CHARITIES
For this corporate cocktail bar we curated our signature ethical cocktails. Guests enjoyed a premium range of climate positive and ocean saving beverages:
Not For Profit Mojito (Evrythng Rum & Funkin): A delicious blend of sustainable rum from the Not For Profit Spirits Co. They donate their profits to support vital nature conservation via the Shropshire Wildlife Trust. Expertly shaken with B Corp certified Funkin mixers.
Ocean Saving Aperol Spritz (Aperol & Sea Change): A vibrant summer classic crafted with a multi award winning organic Prosecco that actively helps fund vital research for the A Plastic Ocean Foundation.
THIS EVENT HELPED EMPLOY 1 VULNERABLE STAF
By choosing us for this corporate celebration Nike helped us provide professional hospitality employment for a vulnerable staff member. Our team members often face significant barriers to employment but we believe talent is universal. That is why we actively employ individuals navigating homelessness, living with disabilities or rebuilding their lives after past convictions. For us a shift is not just about employment it is a stepping stone to stability and the support they need to build a new future.
To ensure this corporate event was truly climate positive we planted a forest of 100 trees and protected 300 more from deforestation through our verified partnership with Ripple Africa. During the lifetime of these trees they will sequester 30 tonnes of carbon which is the equivalent of driving 73,000 miles in an average car. This forest includes fruit trees that provide sustainable food and income for the local farming community.
THIS EVENT PLANTED A FOREST OF
100 TREES & PROTECTED
300 TREES FROM DEFORESTATION
12,010
Since our launch we have planted thousands of trees globally. These dedicated forests provide a sustainable source of food and income for local farming communities while capturing vital atmospheric carbon.
21,150
A forest the size of a football pitch is cut down every 10 minutes in Malawi. Our ongoing funding protects indigenous trees from illegal logging helping safeguard vital habitats and local ecosystems.
3603
TONNES
of CO₂ sequestered
8.8 MILLON
MILES
driven by an average car
*During the lifetime of the tree
NIKE’S CORPORATE EVENT CONTRIBUTED TO
6 UN GOALS
This event contributed to 6 UN Goals providing a clear blueprint for a sustainable future.
We provide employment to people facing homelessness and we pay the London Living Wage across our sustainable event bar team.
Several of our event wines and premium spirits are produced using zero waste methods or circular economy principles.
For every event we plant 100 trees and many of our spirits and wines are carbon negative or made via regenerative farming.
Some of our event Prosecco and sustainable wines help take plastic out of the ocean and protect sea turtles.
Sales from our specific event beers and spirits contribute directly to animal conservation and natural biodiversity.
Our entire supply chain is built on partnerships with social enterprises, not for profits and fellow B Corps to deliver premium ethical hospitality.
NIKE’S CORPORATE EVENT CONTRIBUTED TO
6 UN GOALS
This event contributed to 6 UN Goals providing a clear blueprint for a sustainable future.
We provide employment to people facing homelessness and we pay the London Living Wage across our sustainable event bar team.
Several of our event wines and premium spirits are produced using zero waste methods or circular economy principles.
JOANNE, EVENT ORGANISER
“When organising the Outrunners graduation celebration at our head office we wanted a premium mobile bar that reflected our commitment to the community. Better World Bar Hire delivered a flawless digital bar experience that showcased our branding beautifully while serving incredible sustainable cocktails. The fact that their service provided employment for vulnerable staff and funded environmental charities made the evening even more impactful. They are the ultimate ethical hospitality partner for any corporate event.”
Yes. We do not just serve drinks we measure your event impact. After the event you will receive a transparent Impact Report detailing the trees your event planted vulnerable staff it employed and charities your event drinks donated to. This data is perfect for your annual ESG report or internal stakeholder updates.
No. We choose the planet over profit. While our ethical organic and B Corp certified drinks cost us more we keep our mobile bar hire prices competitive with standard providers. You get a premium sustainable service without the premium price tag.
Absolutely. We specialise in corporate activations and large scale events. We can create bespoke cocktails named after your campaign values or design themed drinks menus tailored specifically for your brand.
Yes. Inclusivity is a core part of our ethical bar hire. Alongside our premium spirits we curate an ethical zero percent menu featuring mocktails alcohol free beers and 0% Prosecco to ensure every guest feels celebrated.
Very little. We are a fully self sufficient mobile bar solution. If you choose our Digital Bar fridges or draught beer taps we simply require a standard 13 amp power socket. For remote locations we provide fully off grid options.
Yes. While our primary hubs are London Kent Essex Sussex and Surrey we provide nationwide mobile bar hire. We have successfully managed ethical events across the UK connecting with purpose driven communities everywhere.
Yes. A truly sustainable event requires a responsible clear down. We ensure all empty bottles eco cups and garnishes are properly sorted and recycled. We leave your venue exactly as we found it with zero hassle for your event team.
Absolutely. We provide a fully compliant B2B hospitality service. We hold a personal license to serve alcohol carry £10m Public Liability Insurance and can manage all Temporary Event Notices for your chosen venue.
Are you an event organiser planning a corporate party or a brand activation?
Secure your date with Better World Bar Hire for your next ethical event. You will guarantee a fully certified supply chain and a net positive event complete with a personalised impact report that aligns seamlessly with your corporate ESG goals. We are the premier sustainable mobile bar specialists for London Kent and the South East.
*If we miss your call, we're likely at an event. Please leave a voicemail and we'll call back within 24 hours.
