We believe in choosing the planet over profits and want to create a fun way to give money back to charity and make the world a better place, that’s why we are aiming to be the worlds most ethical pub.

Our Ethos Is:

  • To help as many people and causes as possible
  • To try and have a positive social impact in everything we do
  • To help improve the planet from our normal daily routine
  • To support, help and improve our local community


Randy Rampersad is the founder of The Better World Group.

He came up with the idea after trying to think of ways for raising money for kids in Africa and thought of putting a beer, cider and bottle of wine behind the bar of his beloved cricket club, where all the money from those sales will go toward the kids in Africa. After a lot of googling he realised there was a huge gap in the market for a pub like this.

He also wanted to see if it was possible to make it ethical in everything they do and don’t further harm the planet. After a lot of research he managed to find suppliers for pretty much everything as he chooses the planet over profits.


We love junk food. We live by junk food. We believe in making junk food attractive and fun whilst being good for our bodies, the planet and the animals. 

The boys started their journey into the vegan lifestyle a few years back; Joel, a seasoned hospitality consultant, worked for well-known high-end steak house and found he was forced to re-evaluate not only the food he ate, but also the food he worked with.

Robbie, a semi-professional footballer, ran a successful meat food preparation business, but after being reminded of how precious life is, he went about educating himself and committed to not profiting from the suffering of animals. He gave away his share in the company and dedicated himself to sharing the benefits of a plant-based diet.

After successfully trading at events, street food markets and festivals they have a huge cult following and are rapidly growing into one of the market leaders in the vegan food world.